Zain Kuwait Launches New Mobile Broadband Services with Redknee

Leveraging Redknee’s data rating, charging and policy platform, NGRC, Zain Kuwait is enabled to launch their innovative mobile broadband services while effectively managing its broadband resources by tracking customer usage in real-time and delivering tiered pricing packages.

“Since the launch of our first 3G connectivity cards in 2006 our data services have gained in popularity with our youth, Arab expatriate and inbound roaming market segments. By launching new flexible, tiered pricing plans, we are able to bring the benefits of mobile broadband in a manner that is attractive to new markets segments, such as the cost-conscious and light-usage customers, as we continue to concentrate on driving data revenue.”

 - Khalid Al Omar, Zain Kuwait CEO